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Social Media

Joe Girard
Marketing
0Comments

Your Facebook Friends are NOT Your Customers

Your friends could be your customers, but right now they are not, so don't abuse that friendship by selling to them.  We all know someone who just doesn’t get how to Facebook
Joe Girard
Business Strategy
5Comments

Make Them Love You With Customer Service +2

If You're an Expert, Have an Opinion!  Especially When it Comes to Customer Service... Sometimes the best way to understand better business practices is to experience similar emotions in different situations.
Marketing
15Comments

7.1 Strategic Steps for Social Media Success

We are in an exciting time where information flows freely and we can connect with anyone around the world.   The Information Age has borne the ability for us to sell
Raving Fans
Marketing
3Comments

7.1 Steps to Create Raving Fans With an Online Referral Program

How much time, effort, and money do you spend trying to find new customers?  How much time, effort and money do you invest in your current customers?  You may already
Buyer Behaviour
Marketing
2Comments

Buyer Behaviour has Changed Since the Crisis. Has Your Business Adapted to this?

A recent TED Talk got me thinking about how to differentiate your brand in this information age.  Especially now that consumer mindset has shifted so dramatically from mindless consumption to mindful
trend
Sales
2Comments

CRM: Key Trends for 2010 and Beyond (Article from SellingPower.com)

Read this article that is bang on to what I have been talking about lately in regards to Customer Relationship Management (CRM).  Not only do companies need to realize the
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Get 10 Simple Steps to Sell More Without Being a Salesy Weirdo

Joe Girard

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