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Marketing Strategy

Joe Girard
Sales
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How to Find New Customers You Didn’t Think You Could

Do you ever shy away from projects or clients because you lack the expertise or it’s not something you’re familiar with? The best opportunities come from projects where you also have
Joe Girard
Business Strategy
1Comments

Lesson From U2 and Apple Stunt: Give Away Your Best Stuff for FREE

A brilliant marketing move by U2 and Apple last week is a lesson you can apply to your business. Give away your goods! Last week, iPhone users were shocked to find U2's
Joe Girard
Marketing
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10 Best Slideshare Presentations You Should Check Out

I have recently fallen in love with Slideshare. It is a great place to visually share your message and there are some great presentations on there. Big brands have even
Joe Girard
Business Strategy
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Customer Service ALERT: They Don’t want to be Delighted

Stop trying to delight your customers! Get ready to rethink your business.  Perhaps you have been going about your customer service all wrong?  The concept of WOWing your customer is
Fun Marketing Facts, Morning, Joe Girard, Coffee
Marketing
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30 Fun Marketing Facts to Start Your Day

Did you know that one of the first signs of content marketing was found around 4200 B.C. in a cave painting? Scientists loosely interpreted the depiction as “6 ways a
Joe Girard
Marketing
2Comments

5 Marketing Mistakes: And How to Fix Them

Unless you already have all the customers you can handle, you are probably wondering what to do about marketing. And most likely, you are feeling overwhelmed by all of the
Joe Girard
Business Strategy
7Comments

Strategy vs Tactic: Choose Wisely

Oooh look a squirrel!  We all know that as the battle cry for our ADD culture of today, where every shiny thing grabs our attention. I know I am guilty of
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Get 10 Simple Steps to Sell More Without Being a Salesy Weirdo

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