Have you ever had an effortless sales meeting where everything just clicked?
Would you like to repeat it?
That’s what today is about. Selling should not be over-complicated, but for some reason it has become that way. I’ve been talking with friends and clients recently about challenges that society faces. A major one is this concept of being busy all the time. Everyone I talk to tells me how they’re so bus and it has almost become like a badge of honor to see who can be the busiest.
And in our business we continue to pile on tool after tool, technology, ideas, problems, tasks, to-dos, and it goes on and on. So if we know that is happening for ourselves, it MUST be happening for our customers too, right?
What can you do? [Read more…]